Luca Perene Nursery has a rich record that includes no less than 600 varieties of acclimatized perennials. The role of the presentation site for this business is to present the products in a generous manner, and to facilitate communication with customers.
Starting from the most common requests of the nurserys clients, we created a site that helps both Luca Perenes collaborators and the administrators.
Versions
The site
xWhite
The basis color - allows the eyes to relax.
Mint green
Suggestive of the object of activity, completes the palette without distracting from the basic tone.
Magenta
The basic color of the brand creates a pleasant and strong contrast with the white background.
Bright pink
Tempers the strong character of the magenta tone, homogenizing the color palette.
Greenish gray
Creates a pleasant connection with the bright pink tone. Color of natural origin.
Prata
Chosen for its seriousness, increased readability and superior degree of detail, it is used for titles or short sections of text that should stand out.
Abel
Used for text bodies, the font delicately compliments the sheriff chosen for the titles, without visually loading the composition.
Composed of frames derived from the object of activity, the moodboard contains both rich inflorescences and aerated pots on a white background.
The magenta tone used in branding is found in a large proportion in the photos chosen for the moodboard.
You can easily find what you want - even if you do not know what you are looking for from the start
Thanks to the filtering options, the nurserys clients can set criteria such as the height of the flowering plant, the size of the pot, the color of the flower, but also the period in which the plant blooms or the location requirements, to find the perfect product for their project.
Illustrative
The design uses a combination of photography and illustration, for a more personal and elegant look.
Airy
Long sections of text are interspersed with icons that help memorize the message, large photos and various decorations designed to separate the sections and facilitate understanding.
Informative
The most coveted species are presented in pages with detailed information.
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AND LET'S SEE HOW CAN WE BUILD A SUCCESS STORY TOGETHER.
Unique presentation website for Navigatia Mea
View project presentationCopyright @ DUMS Design Solutions SRL 2019 | Bucuresti, Bd. Marasesti, no. 42, Romania | CUI 35146212, J40/12823/2015
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